While other monitoring services zero in on a small number of major market reporting stations, TRACtion created the technology to monitor and detect airplay on ALL radio stations by monitoring the stream of a station’s broadcast signal over its website.
This extensive and invaluable airplay data is available for the FIRST time in markets of all sizes across the U.S., including the secondary radio market which covers fully half of the population and is where most Country Music fans live.
Why is this important….because radio is important.
Our objective with TRACtion is to provide record labels, booking agents, managers, publicists, and independent artists – everyone in the music industry – with immediate actionable data based on real airplay that will empower everyone in the business to formulate targeted and focused marketing and promotion plans.
And in an era of 360-deals, it ALL matters.
Click the appropriate button to your area of business to learn more.